Creative Strategist.
Copywriter.
Artist.

I transitioned from feverishly analyzing stand-up comedy to learning the art of advertising by applying the same obsessive study of why certain words land and others die.

With a background in Computer Science and Creative Communications, I bridge the gap between the development team and the creative suite. I thinks in systems, read data without flinching, and write copy that respects both the brief and the conversion rate.

Whether I’m painting miniatures with surgical focus or playing drums with much less, the common thread is a fixation on finding the exact string of words that gets a result.